video by roberta braga, alan key at Dragao Fashion Brasil

‘illusions’

In 'Illusions' Guedes played around with traditional fabrics & modern cuts, combining the excessive use of stripes, prints and primary colours. A runway with volume, mesh textiles, balloon sleeves, and transparency.

High-end streetwear style, combined with wearable comfort, remained one of the designers’ striking features, which this time, was built on a cleaner palette with predominantly black, white, blue and red.

"I really wanted to show that with creativity, it is possible to use classic fabrics in a modern way, "Guedes explained.

 

dragao fashion brasil

photography and video: roberta braga, alan key, claudio pedroso, pedro braga
shoes: homem do sapato (men), melissa (women)
accessories: melissa
sunglasses: chilli beans
runway visuals: canadian artist ryan cherewaty

‘illusions’ | Ryan Cherewaty Visuals

contemporary Canadian artist Ryan Cherewaty created a special visual art presentation inspired by Joao Paulo Guedes' fashion show: 'illusions'.

 

mood board & inspirations

Images from Pinterest.

Images from Pinterest.